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Think Twice Before Shopping Your Talent 03-09-05 Print E-mail
Written by David Batstone   

You are a star at your company. You consistently pass benchmarks with flying colors and are rewarded with ascending positions in the corporate ladder. Surely it's time to start looking outside the company and shop your talent in the open market.

Not so fast. Success does not so easily transfer in the move between companies. The fact of the matter is, many high flyers who soar in one company are horrified to learn the difficulty of repeating their performance in a new post.

There are lots of reasons for this pattern. First off, many stars underestimate the network of support staff and business operations that may be a perfect fit for their talent. Furthermore, every workplace runs off an informal network of relationships that cannot be so easily replaced when moving to a new organization. These informal networks rely on trust and reciprocity, both of which take years to build. To mix a metaphor, it takes a village to produce a star; in a new village the "natives" may not be so forthcoming with their generosity.

A research study conducted at Harvard Business School reinforced this perception. Harvard researchers Boris Groysberg and Ashish Nanda tracked what happened to star financial analysts who switched investment banks. The team selected financial analysts because most of the mobility between jobs occurred in New York. A change in performance therefore could not be attributed to the peculiarities of a new market in another city or the
disruption of major family move. Most financial analysts also tend to stay in the same industry sector, and often even keep the same clients.

The researchers used as their baseline the rankings of star financial analysts published in the annual rankings of Institutional Investor magazine. The rankings take into account how the clients of an investment bank evaluate the analysts' earnings forecasts, stock picking, industry knowledge, written reports, accessibility, and various other factors.

The Harvard Business Review published an overview of the study in its May 2004 edition. In brief, star analysts who transferred from a highly rated investment bank to a lower ranked bank had a decline in performance for the next five years. Those analysts who made a lateral move to a bank of equal status fell in the rankings as well, but for only two years. Analysts who moved from a lower ranked bank to a more highly regarded bank did not show any change, for the better or the worse, in their performance.

The researchers make an astute observation in their HBR essay: When the stars join new enterprises, they typically take for granted the informal systems and relationships that made their success possible at their previous company. For that reason, they miss out on key clues that are necessary to navigate the informal business systems in play. That attitude only reinforces the resentment that their new colleagues often hold toward the stars who are hired at higher pay and status beyond their new colleagues.

The take home lesson: don't get carried away with your high performance and make a foolish move. I had that truth reinforced to me by a man sitting next to me on a plane flight to Birmingham, Alabama this week. The man spent most of his life in Minnesota, but recently moved to Birmingham to take on a senior executive role in a new company. When I asked him how it was going, his face turned glum as he confessed, "I made a huge mistake chasing a job title. To tell you the truth, I took for granted how much I had going for me at my old job back in Minnesota."

There's a talent myth out there telling you that you should constantly shop your skills for top value. Be the manager of your own career, as it were. There's lots of truth in these maxims. Just remember that high performance is a complex result, and not easily repeated.



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