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Treading All Over the HP Way
Written by David Batstone   
David Batstone

Am I missing something at Hewlett-Packard?

The Justice Department has been investigating the company for fraudulent investigative techniques that aimed to uncover who among its directors might be leaking information to the press.

Then this past week, CEO Mark Hurd announced that he would assume the role of chairman following the resignation of Patricia Dunn - the former non-executive chairman of the board.

Admittedly it's standard corporate operating procedure when a scandal hits: Find a villain to take the rap (in this case the hammer fell on Dunn) and circle the wagons. But am I the only person in the business world who wonders how Hurd can be promoted and given additional responsibilities when so much deception took place on his watch as CEO?

Dunn hired companies to obtain the personal telephone records of HP board members and reporters who covered HP. To do so, it used pre-texting: pretending to be those people in calls to the phone company so that they could obtain their data. Such pre-texting was carried out on seven directors, nine journalists, and two HP employees.

Hurd admitted that he had approved of a company plan in March to send a fraudulent e-mail to a reporter. The e-mail was intended to appear to be a leak from a discontented senior manager. The aim in sending it was to implant a software tracer in hoping to track what the reporter did with the e-mail and locate the source of the leak. Hurd claims that he didn't know about a software tracer planted in the message. Such selective memory loss never inspires confidence.

At the time, Kevin Hunsaker, HP senior counsel and chief ethics officer (please, someone at HP, suggest that Hunsaker's latter title be revoked) assured the company that the techniques used in the probe would be legal. Also, company counsel Larry Sonsini, arguably the most eminent lawyer in Silicon Valley, told various members of the board that the methods used to acquire information had been not generally unlawful and within legal limits.

The advice from the chief ethics officer and legal advisor does to some degree help us understand why HP was not more alarmed about the legal ramifications of their actions, but how can the people involved in the scandal believe that spying their directors, journalists and employees might be acceptable?

In its past, HP has been a corporate pioneer on how to do the right thing. As recently as 2005, the International Association of Privacy Professionals (IAPP) joined HP in the sponsorship of the HP Privacy Innovation Award ‘to recognize and foster world-wide leadership in privacy protection and practices.’ How ironic.

It is assumed that HP found the leak its leak. The method that the company used to find it was the fastest way to do so. But it sold out its values to in the process. As a consequence, it may destroy in just few days the reputation it has worked to build for years.


Do you consider HP's activity as a breach in trust, or a necessary to inside political fighting? Share your ideas:

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Larry Tompkins - No Way for HP
2006-10-01 21:53:29
I, for one, have no interest in doing business with HP or Compaq again. I'll look for a company with better core vales than this.
Jennifer Warwick - A Carly with 9 Lives
2006-10-01 21:54:15
I bet Carly is happier with her new career path every day. Talk about dodging a bullet.
Laurel Delaney - Entrepreneur
2006-10-02 07:47:52
I'm with you David. I don't get it. Why is it that two women resigned from the board and the company: Dunn and Baskin. And Carly was out well before this happened.

I don't think anyone intended for the tactic used to find the leaker to be illegal. Who in their right mind would go after something knowing that it might jeopardize both the company's reputation and their own job?

I can't wait to see what happens with Hurd. Poor baby. He was so new in the job ... he didn't know any better. Yeah, right.

Laurel Delaney
http://escapefromcorporateamerica.blogspot.com
Jack Gilbert - New Page Consulting
2006-10-02 08:16:26
David,

When the chief ethics officer of a public corporation is an attorney which is common and was the case with Kevin Hunsaker at HP, then the focus is not on integrity but on compliance and legal defensibility. I assume Hunsaker judged the behavior to be defensible which was lousy legal advice void of ethical thought. I hope and expect it will catch the attention of others in similar positions.

As for Hurd, I think he has done what he needs to by releasing many documents, going in front of Congress without legal cover and 'fessing up. He may or may not be hiding something but he's showing up well. I'd also bet on a renewed focus on values at HP. He cannot afford another major ethical lapse on his watch.
Dixon Buxton - What Happened to the Leaker?
2006-10-02 08:17:20
I agree with your comments about actions taken by some of the HP execs.

However, am surprised the director who did the leaking has not been the target of the press and legal action by the company. He had many opportunities to admit his actions but kept quiet while all of the directors continued to be suspects! Then, another director resigned, after the leaker was identified and forced to resign, and made the call that triggered this firestorm.
I work there - Company values
2006-10-02 09:28:03
I irks me as an emplyoee just as much as the general public to find out that the standards that we employees are held to (and follow, I might add) are seen as less important in executive management.

HP makes all employees go through "Standards of Business Conduct" training on a yearly basis and focuses on particular areas each year. In the past I've found it curious that we had to go through this every year, but now I can sort of see why.
I only wish that the board of directors and their support staff had paid closer attention to the contents of these classes.
I can't speak for other employees per se, but a lot of people inside HP are just as upset about the situation as the general public. In my daily work I encounter nothing but hard-working, honest people who have the highest ethical standards and work at HP precisely because HP does business according to more than just "market rules".
Doing the right thing is an integral part of every employee's day-to-day work at the lowest level.
Too bad that the higher levels have shown not to work like that.
Bret Jenkins - David, how naive
2006-10-02 09:29:50
David, I really love your comments and columns, but really how naive can a person be. From the White House to corporations, it's no longer about being honest, a person's honor or merit. It's all about acquring more profit and more power. Hurd promotes himself and corporate America not only accepts but embraces it. The rule of the day is no longer about being honorable. It's about being slick enough not to get caught.
anonymous
2006-10-02 09:55:51
Corporate institutions developed out of military institutions. Intelligence is top priority in these institutions. I am doubtful that this will change dramatically because of this scandal. A culture of accountability is necessary to move forward, and the leaker was also especially responsible for this so-called scandal (this stuff is happening all the time).
Rick Ifland - HP is a "Success"!
2006-10-02 10:15:05
Re: Your heartburn over HP, you forgot one detail: under Hurd's watch, the stock is up - way, way up. And that changes everything.

It reminds me of a guy I knew who was on his third marriage, was estranged from his kids, drank too much and had unhealthy relationships outside of his marriage. Oh, yeah, and he was the CEO of a Fortune 500 company, owned six
houses and was personally worth several hundred million dollars. The world has a name for guys like that: "successful." Excuse me while I go bang my head against the wall.
Dick Rowan - Accepting who we are
2006-10-02 12:20:14
"...But am I the only person in the business world who wonders how Hurd can be promoted and given additional responsibilities when so much deception took place on his watch as CEO?"

No one is perfect. Hurd has done a lot of good for the company. He is a known entity.

"...Hurd claims that he didn't know about a software tracer planted in the message. Such selective memory loss never inspires confidence."

May you never forget.

"… how can the people involved in the scandal believe that spying their directors, journalists and employees might be acceptable?"

Would unknown outsiders be more acceptable?

"...In its past, HP has been a corporate pioneer on how to do the right thing."

The current scandal changes none of the facts about the past. I would hope most people are wise enough not to let it change their perceptions of the past.

"...But it sold out its values to in the process."

HP’s--or anybody's--values are not for sale. People and companies are not perfect. Always have been.

"...As a consequence, it may destroy in just few days the reputation it has worked to build for years."

I doubt HP’s reputation will be destroyed by this. In the larger course of events, this scandal is (and should be) a minor bump in the road.
Terrye
2006-10-02 16:21:19
Why is it that when HP does it, it's called "pre-texting"? And if anyone else did it, its called "committing fraud"?
David Kimball
2006-10-02 17:10:34
The rational mind is interested in what is true or not true, in what is legal or not legal. However the intuitive mind is more interested in what is truth (and there will be many truths) and is interested in what is right and what is wrong. I don't give a hoot what is legal or illegal. What is right and what is wrong is what is important. And spying and other actions by HP were definitely wrong. I haven't heard anyone say otherwise - even those who claim it was legal. I don't see HP taking responsibility for their actions and admitting that even if their actions were legal, they were wrong. It is their lack of assuming responsibility that makes me upset. They are in effect saying they would do it again, and again as long as they thought it was legal. I can't buy that attitude.
Jan MacGregor - Is leaking a value?
2006-10-02 17:56:54
It seems to me the attack is misplaced.
Leaking information is not on any list of values I've ever read. It seems this has become the 'way of human behavior' vs standing up in the public domain for your views. What happened to courage?

In this case, it appears all parties lacked the courage to stand up for their views and all parties took the low road to disclosure and discovery.

Sad commentary on the behavior of some humans, and sad relfection on the majority who have to suffer dealing with minority actions.

There must be a way to make discovery of the people who leak confidential information and the harsh punishment thereof an honorable pusuit vs attacking those who wish to discover. How else are people held to the values or honesty and truth? Any suggestions?
Teresa Palombo - Cowardice
2006-10-03 09:40:14
I have to agree that at some time during the past 10 years Americans have begun to lean towards the side that stating your opinion in public is not O.K. and this hampers our ability to make decicive action at the poles when electing officials and our ability to mature into adults with moral strength and conviction. Tis' also sad that we've so many elected officials setting the precedent for companies to spy on individuals and the press.
I also work there - 20 years - Justice is Served
2006-10-11 02:59:24
From the tone of the responses, I imagine most of you also voted for Mr. Bill Clinton and look how quickly you have recovered from his morally depraved life. Give it a rest folks!

I fully support using deceptive tatics to uncover a mole; otherwise how else are you going to get the dirt on the bad guy?

By the way, our military uses deception and covert ops every day to rat out a mole.
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